Who knew that Nike was the Jimmy Choos of running shoes. So haughty is the swoosh that they’ve cancelled a contract with Sears allowing the department store to carry their brand.
Nike was never thrilled about their sneakers winding up on the blue-collar feet of Sears shoppers. But they were petrified of the true blue-collar shoppers at K-Mart getting their po, dirty hands on the latest Air Force Ones.
Sears recently purchased K-Mart and is helping the old chain get back on its feet by supplying stores with higher end merchandise from known companies like Craftsman and Kenmore. Nike has no such desire to affiliate it's brand with the unwashed masses. Though made in Korean sweatshops by children paid pennies by the day, the douche bags at Nike think their shoes are too good to be sold under a flashing blue light.
But where else but K-Mart would you expect to find shoes like this?
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